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Respect Yourself is a registered UK charity, helping young people make their own decisions using others’ past experience and wisdom.

Respect Yourself was born when founder Claire Burke was horrified to hear her half-brother – 20 years her junior – had been told he didn’t need road tax to ride his new motorbike.

Frantic to get the message to him that he had been misinformed and knowing the serious repercussions if he was caught, Claire knew she had to reach him, but she needed to think from a young person’s point of view. The result was a text conversation in which Claire explained the consequences, and her brother decided to leave the bike at her house. He acted on the new information to come to a different, more positive, conclusion, without feeling he was being ‘preached’ to, or being given advice when it wasn’t wanted.

From this interaction, and after two years of research, Respect Yourself emerged in September 2011 as a daily text message service for young people aged 13-25 sharing the ‘pearls of wisdom’ in an accessible format – information which has a positive impact on their choices.

Respect Yourself is an independent organisation and, as well as creating daily messages, works in partnership with other UK charities and organisations to help get their important messages across to the younger generation to make a real impact in their lives, their community and their world.

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