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When driving, hitting a child at 18mph outside a school is the equivalent of them falling out of their bedroom window. At 27mph it’s the 3rd floor window.

The difference of a few miles per hour can mean the difference between life and death. The faster someone is driving, the less time they have to stop if something unexpected happens.

Source: Impact speeds illustrated as falls from a building @ Brake

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  • Impact speeds illustrated as falls from a building @ Brake

    Excerpt: The diagram shows the height of falls from a building equivalent to being hit at varying speeds. It is calculated using stopping speed distances provided by the UK’s Department for Transport, which should be considered a minimum.

  • Speed: It’s 30 for a reason @ Think!

    Excerpt: Speed is one of the main factors in fatal road accidents. In 2009, 4,187 people were killed or seriously injured in crashes where speed was a factor. The risk of death is approximately four times higher when a pedestrian is hit at 40mph than at 30mph.

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Image by l.bailey_beverley [CC-BY-2.0], via Wikimedia Commons